Heather Joy, Spaceworks Manager
After five years of joy and pain, thrills and chills, I am leaving my post as Spaceworks Manager to return to my own art and small business, HOLDstudios. Thank you Tacoma, it has been an honor to serve.
My career in arts administration began at Artist Trust, where I worked for Washington State artists for nearly 8 years. After that, I left to work with my husband on our business HOLDstudios in 2008. Over the next 5 years, we ran our little business, had two kids, and suffered through the economic collapse being self-employed. And even though things were turning around for the economy and our business, in early 2013 when I saw the Spaceworks job listing, I felt it was a perfect fit! I was thrilled to return to arts administration, to work with the amazing Amy McBride, and support artists and creative entrepreneurs in Tacoma – an amazing city with so much artistic talent and creative drive.
In March of 2013 I started at Spaceworks as the Coordinator at 32-40 hours per week. I was so grateful to be selected to work at Spaceworks and serve a handful of amazing artists and entrepreneurs! The first week I got to meet entrepreneurs Darcy and RR Anderson of Tinkertopia and Steve Lawler of RePly Furniture. My second week on the job I met Taylor Woodruff of soon to be Grit City Grindhouse, Mary Fox of Write253, Dion Thomas of Gallery of Ambition, and JD Elquist of Feather & Oar….I remember sitting down with JD over coffee at Amocat Cafe and I asked him what “Amocat” stood for. Oh my, I had a lot to learn!
Learning the landscape of space, I toured lots of spaces in the first few months, and the reality of space we got to work with: the weeping walls of Grit City Grindhouse, the dusty spaces under renovation in Courthouse Square, and some “unique” spaces on the UWT campus. We took what donated space we could get from property owners and ran with it!
When I joined Spaceworks five years ago as the sole employee, we had a tiny budget (~$70k) and a handful of clients. Since then, we have grown into a robust program serving hundreds of artists and creative entrepreneurs with an FY18 budget of $460k and we now have a staff of five (4 FTE). This growth was necessary to address the needs of Tacoma’s creatives.
To support them we have developed the Incubator training (over 100 entrepreneurs served) and personalized business coaching (18 businesses served), and have provided 18 microgrants to small businesses. We launched the Coworking program in 2015 and have facilitated work space for 25 creatives. In 2017 we wrote our first ever 5-year strategic plan and a communications and community engagement strategy. Our Special Projects program has expanded to include the TRANSFORM and Links to Opportunity projects that have commissioned over 40 artists and engaged over a thousand people in the development projects happening in our community. On top of that, in just under two years, our little gallery has rocked the art scene with 12 regionally acclaimed, culturally relevant shows, organized by 132 awesome artists/curators, incorporating over 45 performers and speakers, and seen by over 3,500 visitors. And of course, we have maintained our streetside Artscapes program that has provided over 175 artists with free space and money to create temporary public art installations in the heart of downtown making the streets more vibrant and beautiful.
Five years ago, we were known for providing small businesses “6 months free rent”. Today Spaceworks is about providing those small business owners with the tools to lease spaces on their own, negotiating the terms on a space best suited for their businesses. We have learned that “free space” comes at a cost. You can invest as much blood, sweat, tears and money into adapting available spaces to your business as you would negotiating a smart lease from day one in the perfect location. Our Incubator program is a unique asset to the entrepreneurial ecosystem and we continue to grow and refine it to show the region that Tacoma is the best place to launch a business!
I do admit the best part of my job has been the opportunity to hand the keys to so many businesses and say “good luck and kick butt”! I am inspired every day by their hard work and dedication to their businesses. Thanks to partnerships with willing property owners, we have supported many great Tacoma businesses:
Adventures by Appointment, Alana T Photography Studio, Concrete Market, Crews Creative, Do the Extraordinary, Dub City Studios, Fame Takers, Gallery of Ambition, Grit City Grindhouse, Mod Curio(RIP), Nature City Photography, Northern Pacific Digital, Pointline, PolyRev, Schnelluloid Films, Side x Side Creative, Sky Creative, Turtledust Media, SPUN, Tacoma Arts Community Center, Tacoma Tool Library, The Blue Octopus, The Tshirt Men, Tinkertopia, Wind Talker Innovations
I’m thrilled by the relationships we have built that have allowed for some of our businesses to get great spaces on their own through capitalizing on our connections: Stocklist, Crimson Wraps & Graphics, ROTATOR
I’m excited to see the growth of the coworking landscape in Tacoma and the role that Spaceworks has played in its development. Over the years, after looking at numerous vacant spaces while understanding our clients’ needs, we found a couple of spaces with generous property owners who opened up the possibility of colocating several artists and entrepreneurs in a commercial space, with us as the master leaseholder. Our current tenants include:
Chelsea O’Sullivan studio, Destiny City Music Collective, DOTG shop, Fabitat, Frankly Cinematics, Fresh Face Stace, Iconic Arts Complex, Red Scarf Revolution, Ricky German & Dmitry Mikheyev Designs, Starlight Media, Tacoma Gallery
I’m so proud of so many of our businesses who took matters into their own hands and leased spaces on their own:
eTc, Destiny City Comics, House of Kerri, Nearsighted Narwhal, The Arts & Crafts Press, Tease Chocolates, Kiddos & Kin, PopUp Coffee, Sound Movement Arts Center, Shroom Brothers, Minka Tacoma, Tacoma Actors Repertory Theater, Elope253, Productivity Parlour for Artful Living, Tacoma Thrift & Consignment, UpLift Yoga, LiftPort, Tacoma Aikikai, Love Letters Intimates, PodWorks, Burns Violins, ReStyle, Jade & Co
And watch for these awesome businesses who have received Spaceworks support: The CultureShock Collective, Creative Colloquy, GoodDesign, Lettuce, The Yes Works, Mihael Blikshteyn Photography, Splice Welding & Design, SPFYTEES, Tim + April, Renaissance 21, Presa, Rogue Friar, Swoon Records, Cora Coffee, Brown Betty, Erika Ray, Explore It Scavenger Hunts, This Then That, Bering Street Studio, Ogden, Healing Renaissance, Whirr and Thrum, Shanti Sound Healing + Yoga, Canned, Baird Textile & Sundry, Sabot Woodworks, Nuart Media Group, No Man’s Land Artifacts, Pepper Pot Cosmetics, Blue Melon Productions
I am extremely grateful to have been just a small part of so many businesses getting going or growing in Tacoma. They are making Tacoma vibrant and a destination city!
Of course, there have been challenges while at the helm: misconceptions about the Spaceworks program and how it really works, lease and contract negotiations, gentrification, Third Thursday Art Walk, and how Spaceworks is truly funded. Nevertheless, we rolled up our sleeves and continued moving forward, unlocking opportunities, and constantly building on our sustainable and supportive services.
Spaceworks is just one thread of the vibrant fabric of Tacoma. Together with all the other threads, we are making Tacoma the unique, culture-rich city we all know and love. Together we can keep building.
Yet moving forward, I will be participating as an artist and entrepreneur since I will be returning to my own art and creative business and passing the reigns. 2018 will be a year of opportunity and change for Spaceworks, and with all the important work we have accomplished I believe Spaceworks is in a strong place for the new leader to take Spaceworks to the next level.
I’d like to thank all those I have had the chance to work with (past and present) and who will continue working hard every day to make Tacoma more vibrant:
Staff: Gabriel, Dmitry, Gwen, Kate, Andrea; Interns: Dion, Zoe, Madison, Chardanae, Ally, Walker, Sara; Consultants: Miriam, Aimee, Diane, Jillian, Chris, Kris; Steering Committee: Ben, Kevin, Ryan, JD, Amy and David; fundraising committee: Katy, Traci and Jenny; Tom, David, Lynnette and the rest of the Chamber staff & board; Kristina and the DOTG staff; Jim and the BIA team; Amy, Naomi, Rebecca, Asia and the rest of the team at the City; property owners Ben, Rane, Rick & Jori, John & Pat, Simon & Johnson, THA, Josh & Jonathan at DCL, WC Studio, AT&T, ; community partners: Janine, Cat, Terry, Eli, Nick, David, Petra, Drea, Kathy, Josh, Roberta, Jeff, Alanna, Andy, Stacy, Megan, Stacie, Thomas, Jason, Sayde, Rachel, Aaron, Pastor Steele, Reuben, Valarie, Beverly and Elizabeth; and of course all the Spaceworks artists and creatives!
It has been an honor to serve. Thank you, Tacoma!
I encourage you to continue supporting Spaceworks Tacoma: